The US NFC lemon juice market value is expected to total US$ 297.4 Mn in 2021, according to Future Market Insights (FMI). The overall market value is expected to reach US$ 574.7 Mn, registering healthy growth at 6.8% CAGR during the forecast period (2021-2031).
Juices derived from natural sources with no chemical or artificial additives are becoming increasingly popular among consumers. Hence, adoption of food & beverages products with natural food additives and sugar replacements has surged. Growth in the market is attributed to the surging demand for on-the-go juice sachets that complement fast-paced lifestyle. With the trend of clean label solutions and veganism making deeper inroad in the U.S., NFC lemon juice manufacturers are encouraged to introduce sustainable and 100% natural products to expand their customer base.
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To meet the growing customer demand for nutritional and sustainable foods, manufacturers are designing goods with natural ingredient compositions and minimal processing. They are also offering convenience and on-the-go foods with a healthy twist to fulfil the millennial palate.
Consumers are demanding products free-form allergens and other unnatural forms of preservatives. Free-form ties in with clean labeling – where labels such as “free from”, “minimally processed”, “gluten free”, “organic”, and non-GMO” are the first checkpoints in a consumer purchase decision.
How COVID-19 Impacted the NFC Lemon Juice Market?
Unprecedented outbreak of COVID-19 across the globe improved the sales of NFC lemon juice. With the advent of the pandemic, purchasing patterns of consumers evolved. To reduce the spread of the diseases, consumers are relying on e-commerce platforms and delivery platforms for the purchase.
As a result, NFC lemon juice manufacturers are collaborating with various online platforms such as Amazon to meet the surging demand.
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Key Takeaways from the US NFC Lemon Juice Market Study:
- U.S NFC lemon juice market is estimated to reach US$ 297.4 Mn in the year 2021 , expanding at 6.8% CAGR over forecast period.
- Conventional segment accounted for significant share of 85.3% in U.S. NFC lemon juice market.
- Organic segment is expected to grow with a CAGR of 8.9% over the forecast period. Growth is attributed to rising preference of organic fruits and vegetables juices are over conventional ones.
- On the basis of distribution channel, B2C segment accounted for significant share of 57.9% in U.S NFC lemon juice market in 2021.
“NFC lemon juice manufacturers are consistently introducing new products that are more innovative in terms of ingredients and flavours. On the backdrop of growing demand for organic and plant-based beverages, NFC lemon juice is being developed without sacrificing taste, flavour, texture, or nutritional value. This is expected to create lucrative growth opportunities across the U.K. and the U.S.” says a lead analyst at FMI.
Key players operating in the U.S. NFC lemon juice market are focusing on providing convenient packaging. As many individuals prefer on-the-go food items due to fast-paced lifestyles and time constraints , key players are increasing the production of tiny sachets of juice.
NFC Lemon Juice Market by Category
By Distribution Channel:
- Modern Grocery Retailer
- Convenience Stores
- Specialty Stores
- Whole Sales
- Online Retail
- Modern Grocery Retailer
- Dairy and Frozen Products
- Bakery and Confectionery
- Jam, Jellies and Preserves
- Others (Fast Food, Sizzler, etc)
- Soft Drinks
- Others (Mocktails, Syrups, etc)
- Others (Decorative, For Artificial Ripening, etc)
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Key Questions Answered in the Report
What is the NFC lemon juice market size?
The NFC lemon juice market is forecast to reach a valuation of US$ 589.1 Mn by 2021
What is the NFC lemon juice market growth outlook?
The NFC lemon juice market is expected to register growth at a CAGR of 7.9% between 2021 and 2031.
What are the key factors driving NFC lemon juice market?
Demand for NFC lemon juice will surge in response to the increasing focus on health and wellness among consumers and rising demand for mixed flavour plant-based beverages. Growing trend of veganism also will have positive impact on growth.
What are the key trends shaping the NFC lemon juice market?
Focus on product launches, including a variety of different fruit mix flavours in NFC lemon juice, will remain a key trend enabling growth in the market.
Which is the largest market for NFC lemon juice?
The U.S. has emerged as the largest market for NFC lemon juice, expected to account for more than 56.1% sales in 2031.
What is the demand outlook for NFC lemon juice market in China?
According to FMI, the NFC lemon juice market will rise at 7.8% CAGR in China.
At what rate will the NFC lemon juice market expand in the U.K.?
The U.K. NFC lemon juice market is expected to expand at 10.7% CAGR between 2021 and 2031.
At what rate will the demand for NFC lemon juice rise in 2021?
The demand for NFC lemon juice will increase at 7.5% year on year growth rate in 2021.
What is the global market share of Argentina in NFC lemon juice market?
Argentina is expected to contribute over 7.7% of NFC lemon juice sales in 2031.
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