Good2bSocial is excited to announce its new Good2bSocial Academy course,

Blogging for Lawyers led by LexBlog founder Kevin O’Keefe.

The new course taught over seven weeks, will teach lawyers how to grow their business

through blogging and everything they need to know about starting and maintaining an effective

law firm blog.

Whether a solo practitioner or a law firm associate or partner, this brand-new course will

provide attorneys with actionable and personalized guidance on how to use blogging to build

their reputation, become a better lawyer and grow their practice.

“We felt there was a need for a comprehensive course to teach lawyers how to effectively use

blogs to generate business and develop strategic relationships,” said Guy Alvarez, CEO at

Good2BSocial. “We knew the best person to teach this course was Kevin, a pioneer when it

comes to legal blogging and the perfect person to teach lawyers how they can use blogs to

grow their practice.”

This course draws on Mr. O’Keefe’s and LexBlog’s nearly 20 years of experience helping lawyers

and law firms build or grow their practice through blogging. That includes partnering with some

of the largest law firms in the world on robust digital publishing networks as well as attentively

guiding solo lawyers on blogs that saw them bring in millions of dollars of work.

“The goal, as it’s always been, is to teach lawyers how to significantly grow their business

through blogging and teaching this new class in partnership with Good2BSocial allows me to

continue doing that,” said Mr. O’Keefe. “I love working with attorneys and I’m excited to help

them to follow their passions, learn new skills and build their reputations and generate


The Good2BSocial Academy allows anyone, anywhere to access their on-demand courses, learn

best practices, and understand the latest trends in legal marketing and business development.

The unique learning platform combines all the valuable content that Good2bSocial has created

over the years into one, easy-to-navigate site.

About Good2bSocial

Good2bSocial’s mission is to help lawyers understand and leverage the power of digital

marketing, content, and social media, using unmatched experience and the latest technology

and techniques to power measurable marketing and business development strategies.

Good2bSocial offers a full suite of digital marketing services for law firms and companies in the

legal industry, including social media management, high-impact content strategy and

production, email marketing, PPC, SEO, and marketing automation.

About LexBlog

Founded in 2004 to empower lawyers to increase their visibility and accelerate their business

relationships through blogging, LexBlog today is the world’s largest legal blogging community

that brings together many of the best legal minds on the web. With a platform empowering

22,000 bloggers to share their insights and commentary, LexBlog aids the democratization of

legal journalism and the rise of citizen reporting around the globe

Tags: Online Education, Business Development, Marketing, Training, Blogging, content marketing

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Victoria Zimmon

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