The global Gluten-Free Bakery Market is projected to reach USD 7.44 Billion by 2031, at a CAGR of 11.2%, from USD 2.86 Billion in 2022. The gluten-free bakery market is expected to continue to grow in the coming years due to increasing consumer awareness of health and wellness, including a desire for cleaner eating and allergen-free options.

Over the past few years, the industry for gluten-free baked goods has experienced tremendous development and change, reflecting shifting customer tastes and dietary requirements. This industry serves those who prefer gluten-free diets for a variety of health and lifestyle reasons, as well as those with gluten-related diseases including celiac disease. A vast array of goods, such as bread, pastries, cakes, cookies, and more, are made without the use of conventional wheat-based flours in the production of gluten-free bakery products.

Growing desire for healthier, allergen-free food options and rising awareness of gluten sensitivities are the main factors driving this market’s growth. In response to this demand, major players in the gluten-free bakery sector have innovated by using alternative flours like rice, almond, and coconut to create delicious baked goods that are on par in taste and texture with their gluten-containing counterparts. In line with a wider trend towards catering to a wider range of dietary requirements, conventional bakeries and supermarkets have also experienced a spike in the availability of gluten-free alternatives. The market for gluten-free baked goods is predicted to continue growing as demand for gluten-free diets grows, providing consumers with a greater range of scrumptious and secure gluten-free options.

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In June 2023, Arva Flour Mills, the oldest continuously operating commercial flour mill in North America, has recently acquired the Full of Beans Gluten Free Brand. In line with this acquisition, the mill is gearing up to unveil its Gluten Free line under the Arva Flour Mills brand, with plans to launch both a retail store and a dedicated website for the new product range.

In April 2023, for its nationwide distribution of baked goods, Karma Baker, a top vegan and gluten-free bakery, is receiving plant-based packaging solutions from well natured Products Inc., a leader in North American plant-based products.

Segment Analysis and Market Dynamics

Based on Product, the global gluten-free bakery market is divided into biscuits & cookies, bread, and cakes. The bread category dominates the market with the largest revenue share. Gluten-free bread is a staple product in this market, meeting the essential dietary needs of individuals with celiac disease and gluten sensitivities. It is a fundamental component of many diets, serving as a versatile and practical option for sandwiches, toasts, and more. Gluten-free bread has come a long way in terms of taste and texture, with manufacturers focusing on improving the quality to ensure a satisfying experience for consumers. Biscuits and cookies constitute a popular category within the gluten-free bakery market. These products are beloved for their convenience, snackability, and sweet indulgence.

Gluten-free biscuits and cookies are crafted with alternative flours and ingredients to replicate the traditional flavors and textures that consumers expect. Also, gluten-free cakes cater to the indulgent side of the market, offering consumers the pleasure of enjoying celebratory and dessert cakes while adhering to their gluten-free diets. These cakes are often a go-to choice for special occasions, birthdays, weddings, and holidays. Gluten-free cake options are available in diverse flavors and designs, showcasing the market’s commitment to culinary innovation and taste.

The supermarkets & hypermarkets segment is the largest segment of the gluten-free bakery market, based on distribution channel. Supermarkets and hypermarkets have a competitive advantage in terms of shelf space and product variety. They offer a wide selection of gluten-free bakery items, including bread, cookies, cakes, and more, from various brands and manufacturers. This extensive product range allows consumers to compare and choose from a multitude of options, ensuring that their dietary and taste preferences are accommodated. The market for gluten-free baked goods is defined by a dynamic array of elements that impact its development and expansion.

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The main factors driving this industry have been consumers’ shifting dietary preferences and growing knowledge of gluten-related illnesses. Customers are looking for healthier, allergen-free options, which has resulted in a considerable increase in demand for gluten-free bakery items. Moreover, a consistent consumer base for these items has been established by the increasing incidence of celiac illness and gluten sensitivity. The innovative nature of product offerings is also reflected in market dynamics. With the use of substitute flours like rice, almond, or tapioca, gluten-free bakers have been able to consistently enhance the flavor and texture of their goods, producing superior gluten-free baked goods that can compete with their gluten-containing counterparts. This market’s dynamics have been significantly influenced by retail trends. The selection of gluten-free products in mainstream supermarkets and bakeries has increased, increasing their accessibility to a wider range of consumers. Customers now have more convenience thanks to the opening of gluten-free departments at supermarkets and bakeries. The market has grown even more as a result of the emergence of e-commerce and online platforms, which give customers access to a large range of gluten-free baked goods from various manufacturers. With continued innovation and a growing consumer base, the gluten-free bakery market is expected to stay dynamic as healthy eating and gluten-free diets gain popularity.

Regional Analysis

The gluten-free bakery market in North America is expected to lead globally. Concerns about wellness and dietary restrictions have led to a rise in health-conscious consumers in North America who are looking for gluten-free options in their diets. The market for gluten-free baked goods has increased as a result of increased health consciousness. Because celiac disease and gluten sensitivity are quite common in North America, there is a sizable and steady market for gluten-free goods. The market for gluten-free products has risen to prominence due to medical necessity, as people with certain ailments depend on these specialty baked goods to meet their dietary requirements. Additionally, the area has a strong innovation culture, with producers and bakers of gluten-free goods constantly refining the texture and flavor of their goods to ensure that gluten-free options are just as high-quality as their gluten-containing counterparts. The strong food sector infrastructure in North America, which includes broad retail networks and e-commerce platforms, also helps the region hold the top spot in the market. Furthermore, the market has grown because of legislative support and clearly defined labeling regulations in North America, which have given customers trust in the gluten-free products that are available. Consequently, North America’s market for gluten-free bakeries not only satisfies the dietary requirements of individuals with gluten sensitivity but also fits the demands of wider health and wellness movements, making it a global leader in the gluten-free bakery industry.

The report Gluten-free Bakery Market Size, Share & Trends Analysis Report by Product (Biscuits & Cookies, Bread, and Cakes), by Distribution Channel (Online, Supermarkets & Hypermarkets, Speciality Stores, and Others), and by Region (North America, Europe, APAC, MEA, and CSA), and Segment Forecasts, 2023 – 2031” is available now to Econ Market Research customers and can also be purchased directly from: https://www.econmarketresearch.com/

Further key findings from the report suggest:

  • The global gluten-free bakery market is predicted to register a compound annual growth rate (CAGR) of 11.2% over the projected period of 2023-2031.
  • North America will be the leading region of the global gluten-free bakery market during the forecast period of 2023-2031.
  • The major key players in the global gluten-free bakery market are: Amy’s Kitchen; Bob’s Red Mill Natural Foods, Inc.; Dawn Food Products; The Hain Celestial Group; Dr. Schar AG; Freedom Nutritional Products Ltd.; General Mills; Conagra Brands; Valeo Foods Ltd.; WGF Bakery Products; Europastry S.A.; and Kelkin.

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Econ Market Research has segmented the global gluten-free bakery market based on product, distribution channel and region:

Gluten-free Bakery Market by Product (Revenue, USD Billion, 2023-2031)

  • Biscuits & Cookies
  • Bread
  • Cakes

Gluten-free Bakery Market by Distribution Channel (Revenue, USD Billion, 2023-2031)

  • Online
  • Supermarkets & Hypermarkets
  • Speciality Stores
  • Others

Gluten-free Bakery Market Regional Analysis (Revenue, USD Billion, 2023-2031)

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • U.K.
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Australia
    • Rest of Asia Pacific
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa
    • Rest of MEA
  • Latin America
    • Brazil
    • Argentina
    • Rest of Latin America 

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