The market study done by Fact.MR gives exclusive information about how the market will grow. The study identifies crucial trends that are determining the growth of Adults Floatation Devices market. This newly published report sheds light on vital dynamics, such as the drivers, restraints, and opportunities for key market players as well as emerging players associated with the production and supply. The latest report by Fact.MR provides detailed Market Analysis of Adults Floatation Devices
The report offers actionable and valuable market insights of Adults Floatation Devices. The latest report by Fact.MR provides details on the present scenario of the market across various regions along with the historic data and forecast of the market. The report also includes information on the sales and demand of Adults Floatation Devices Market across various industries and regions.
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This newly published and insightful report sheds light on Market Insights of Adults Floatation Devices, key dynamics, their impact on the overall value chain from suppliers to end-users and Growth of Adults Floatation Devices Market.
The personal floatation device market is witnessing a notable shift from ‘distributor-based’ selling to direct-to-customer online channel. Catering to the requirements of last mile consumers is presenting a lucrative opportunity for manufacturers, and leveraging online sales channels can help brands leverage the emerging opportunities, finds a new study. The report projects the direct to customer sales channel to grow at 4.9% CAGR during the assessment period 2018-2028.
Global sales of personal flotation devices are likely to equate over US$ 6 Bn in revenues by the end of 2028. Sales will remain concentrated in the US, with Western European countries complementing demand during the assessment period.
Use of personal floatation devices during recreational activities continues to be the biggest market opportunity for manufacturers. Increasing emphasis on recreational boating safety has been instrumental in driving up sales in many markets.
The USGC mandate on having at least one USGC-approved wearable life jacket for each person on board in the US has pushed demand in the country. Stringency in regulations as per the new EU regulation 2016/425 has led to the move from PPE II to PPE III, and led to stricter evaluation requirements for the products. It is highly likely that stringency in mandates will continue to augment sales during the assessment period.
The report finds that manufacturers are focusing on making incremental improvements in their product offerings to consolidate their position in the market. The incremental improvements encompass both technology and materials – integration of GPS, personal locator beacon, low profile chassis, and lifting loops are some of the integrations made by manufacturers.
Floatation Aids and Near Shore Buoyant Vests Dominate Sales
Demand for floatation aids and near shore buoyant vests continues to account for bulk of sales in the personal floatation devices market. Collectively, over US$ 2 Bn worth of floatation aids and near shore buoyant vests were sold globally in 2017. The report projects demand for floatation aids and near shore buoyant vests to remain robust during the period of assessment.
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North America Personal Floatation Device Sales Nearly 2x of Europe
The report finds that North America continues to reign supreme in the personal floatation devices market. The market opportunity in North America is nearly twice as compared to Europe, which is the second largest market for personal floatation devices.
The North American personal floatation devices market continues to be heavily concentrated in the US, where state-level and federal mandates have given a fillip to sales. Demand also continues to be supplemented by the relatively high number of boat fleet and boat owners. The report estimates that over US$ 1.7 Bn worth of personal floatation devices were sold in North America in 2017.
Individual and institutional buyers have traditionally remained the target demographic for personal floatation device manufacturers. Demand for personal floatation devices from the individual demographic has traditionally remained higher than institutional demographic, and the status quo is likely to remain unchanged during the period of assessment.
The report finds that key stakeholders are focusing on launching innovative products to consolidate their position. Some of the leading players, including Survitec Group Limited, Johnson Outdoors Inc., Viking Life-Saving Equipment A/S, Mustang Survival ULC, and Bernhardt Apparatebau GmbH have broadened their scope of offerings in the past couple of years.
Competitive Landscape Tracking and Analysis
The research study profiles the business and product strategies of some of the leading players in the market, and offers holistic insights that can help existing and new entrants in formulating effective strategies.
The competitive landscape tracking and analysis section in the report can be of paramount importance to players who are looking to gain in-depth insights into the existing status quo in the market.
Some of the key companies profiled in the report include Johnson Outdoors Inc., Viking Life-Saving Equipment A/S, Bernhardt Apparatebau GmbH Survitec Group Limited, and Mustang Survival ULC have been profiled in detail in the report.
The competitive landscape section of the report also offers a detailed SWOT analysis that offers the strengths, weaknesses, opportunities, and threats in this landscape. Information on new product developments, mergers and acquisitions, and impact of regulatory changes has also been included for the perusal of the readers.
Personal Floatation Devices Market: Taxonomy
The report offers a qualitative and quantitative analysis to give readers a 360 degree view on the market. The market forecast has been offered on the basis of US Mn.
The qualitative analysis section of the report studies the macroeconomic, microeconomic, and industry-specific factors that are impacting this market.
Holistic insights on the key drivers, restraints, opportunities, and threats impacting the market have been covered in detail in the report.
The report offers segment-wise analysis and insights on the personal floatation devices market to offer readers clear and accurate insights.
The report has segmented the market on the basis of product type, end use, sales channel, end users, buyer types, and region.
By product type, the key segments include,
- Type 1
- Type 2
- Type 3
- Type 4
- Type 5
On the basis of end use verticals, the key segments include,
- Recreational industry
- Aquaculture industry
- Oil & gas industry
- Naval industry
- Aviation industry
By sales channel, the key segments include,
- Independent sports outlet
- Modern trade channels
- Direct to Customer Channel
- Third Party Online
Segmentation on the basis of end users includes,
- Adults
- Kids
The key buyer type segments include,
- Individual
- Institutional
- Promotional
The research study has also profiled the personal floatation devices market on the basis of region into
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East & Africa (MEA).
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More Valuable Insights on Adults Floatation Devices Market
Fact.MR, in its new report, offers an unbiased Market Analysis of Adults Floatation Devices, Sales and Demand of Adults Floatation Devices, analyzing forecast statistics through 2019 and beyond. The study reveals growth projections on the basis of various criteria.
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